First things first, I Googled myself (as suggested in the cpd23 Thing 3 post, not because I am weird). I didn't appear on the first page, contrary to my long held belief that my name is spelt unusually (I've met loads of Christines but never another Kristine) it actually seems there are loads of us out there. Got slightly side-tracked looking at the other Kristines, particularly http://kristinechapman.com/ and http://kristinechapmanonline.blogspot.com/. Knew I should have registered my name as a domain ages ago, even if I was never going to use it.
Finally found myself (ha-ha) on the third page of results, on my employers website. Of course that makes total sense; I'm not really 'out there' in terms of publishing or activity online so it would be unusual if I did appear at the top of the list. Other than that, the only other result was my Facebook page.
I'm a little wary of the idea of 'branding', it seems very corporate, but if I join more social networking sites then it would be wise to have some sort of cohesion. I'm keen to make my blog look a little more personal, but I feel I want to take a little more time to decide what to go with. I've already changed my blog title a few times since first setting it up due to indecision over what to call it, so I'm not sure I want to commit myself just yet.